Wednesday, October 26, 2011

Brammo: Electric motorcycle maker raises $28 million

US based electric motorcycle manufacturer Brammo announced on Wednesday that it has raised $28 million from investors to boost development of electric powertrain technology.

Leading the charge was investor Polaris Industries, a powersports giant that makes all-terrain vehicles, snowmobiles, motorcycles and road-legal electric vehicles.

This company's innovations are under development, including military vehicles that can shrug off small arms fire and his company’s entry into sustainability, from supply chain simplification to the company’s first electric vehicles, launched in 2009.

“We’re not going to buy something to get bigger; we’re going to buy something to get better, faster,” he said when asked about future acquisitions.

It would appear that time is now.

The deal extends Brammo’s powertrain technology to different vehicle types much in the way that Tesla supplies Toyota with its all-electric powertrain.

It gives Polaris, inventor of the first snowmobile and the market leader for its various segments, a leg up on EV technology that it knows will replace the Swiss-developed four-stroke engines it traditionally uses.

It also gives Brammo more places to reap revenues for its R&D efforts. The company has dabbled in off-road vehicles before, with its Encite motorcycle, but cooperation with Polaris opens the door for more applications.

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